

Our Favorite Instagram Story Apps
Since its launch in August 2016, Instagram Stories has taken the world by storm, with more than 500 million accounts using Instagram...


The Best Times To Post On Social Media
Your engagement rate, including comments, follows, likes, is not only influenced by what you post but WHEN you post. Knowing the optimal...


Five Reasons You Need Visual Content
You might not realize this, but visuals are powerful in the realm of marketing. People naturally respond well to visuals, in some cases,...


How To Use Social Media To Optimize Your PR Game
Social media has revolutionized the way public relations operates. Top public relation firms have adopted social media marketing because...


Answer These Questions To Build A Buyer Persona
If you want to identify a target audience, you need to build a buyer persona. A buyer persona represents people who may be interested in...